Tag: marketing

Marketing involves promoting products or services, often requiring the collection and processing of personal data. The GDPR and the ePrivacy Directive regulate consent and transparency in digital marketing practices.

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Data protection digest 1 – 15 Dec 2024: DORA application deadline, new Meta fine, AI impact assessment

In this issue, we explore the DORA application deadline and its interference with the GDPR; how to conduct an AI impact assessment or integrate it into your existing privacy risk management processes; what constitutes US-restricted data transfer to countries of concern; and what expectations customers have about their data; a Real-Time Bidding explainer; a Sky […]

Personal data and cold calling under the GDPR

A personal data focused analysis of how to practice cold calling in compliance with the GDPR. Cold calling individuals is like throwing a rock in a pond with the hope of catching a fish. Obviously, the success rate is high enough to justify manning the phone with a single person all the way up to […]

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